Meet Madelene Willis of Jean-Paul Fortin

Established in 1964 and originating in Quebec City, Jean Paul-Fortin is a luxury shoe retailer that opened their first store in Toronto within Yorkville Village this September. JP Fortin features unique collections with a focus on European brands, quality, craftsmanship and style.  We chatted with  Madeline Willis,  Assistant Manage of Jean-Paul Fortin to learn more about what resonated with her about the Fashion Heals cause and why she and her team decided to provide shoes for the runway models at Fashion Heals without hesitation.  

“SickKids hospital represents a place dedicated to the wellbeing and health of children. They are continuously striving to improve their treatments and solutions for terrible illnesses. SickKids not only goes above and beyond to take care of the patients, but also the rest of the family. The hospital always ensures they are doing the best to take care of the patients and their loved ones.”

“Fashion is a way to represent personal creativity and a way for individuals to express themselves and let their true colours shine. For me, my one must-have fashion item would be an amazing pair of heels. Shoes are a great way to dress up, add colour, and fun to any outfit. Heels also add an extra bit of elegance and femininity.”

– Madeline Willis,  Assistant Manage of Jean-Paul Fortin

Jean-Paul Fortin

Jean Paul Fortin, Canadian luxury shoe retailer located in Yorkville Village will be providing shoes for the all-star model on the Fashion Heals runway.

When Jean-Paul Fortin was approached by Yorkville Village to participate in Fashion Heals Willis knew that it was the perfect event for them, “We thought that it was a great idea as it’s very important for us to get involved in the communities where we open our stores. I am excited to see all the wonderful doctors, and patients walk the runway! Walking the runway is a great experience and a very empowering thing to do, especially for the patients. I am also excited to see the outfits that will be showcased!”